You’re Holding It All Together. We Haven’t Forgotten That.

There’s a particular kind of tired we see on the faces of so many product managers.

It’s not just from late nights or back-to-back standups. It’s from carrying the weight of decisions that never feel like yours alone—but that still land on you when things go sideways.

It’s from constantly moving between detail and vision. Having to explain the same roadmap in four different ways to five different audiences. Fighting to protect the time your team needs to do good work. Trying to balance the urgent with the important. The customers with the executives. The short-term KPIs with the long-term bet you actually believe in.

It’s from smiling politely when someone calls what you do “project management.”

And maybe, if we’re being honest, it’s from the quiet realization that some of the tools we use to “listen” to customers aren’t really helping us hear what matters. That the research deck says one thing, but your gut says another. That the data confirms the obvious, while the hard decisions remain just as murky.

We're not here to tell you there’s a silver bullet.

But we are here to say: we see you.

We see how lonely it can feel to hold the center of a product, trying to translate complexity into clarity for everyone else. We see how often you're asked to deliver conviction without being given the evidence to back it. We see the way real curiosity gets squeezed out when everything needs to be aligned, defensible, and “customer-centric” on a slide.

At CoinJar Insights, we work with product managers not just because we believe in what you do—but because we know how hard it is to do it well.

And when we talk about Catalytic Customers—those deeply engaged, constructively critical users who push a category forward—we’re not trying to add another shiny object to your toolkit. We’re trying to give you something you might not have had in a while: a genuine source of insight. A reason to trust your instincts again. A way to reconnect with the people who really know what they’re talking about.

Not because it’ll make everything easier. But because it might make your next decision a little less lonely. And your next roadmap a little more grounded in the world as it actually is—not just the world your slide deck needs to present.

You’re doing more than anyone realizes.You deserve more than recycled data and vague personas.

And if we can help—even in a small way—we’re here for it.