top of page


What if Fear Is the Real Reason You’re Stuck?
What if the real reason your innovation efforts stall has nothing to do with strategy? Nothing to do with budget. Nothing to do with...

Paul Peterson
Apr 242 min read
19 views
0 comments


What the Camino Taught Me About Slowing Down
It’s been just over six months since I finished walking the Camino de Santiago—a solo pilgrimage across Portugal and Spain that, frankly,...

Paul Peterson
Apr 223 min read
21 views
0 comments


“Product Owner?” That’s Cute.
Somewhere along the winding road of Agile transformation and Silicon Valley job title inflation, we decided to start calling people...

Paul Peterson
Apr 183 min read
17 views
0 comments


You’re Holding It All Together. We Haven’t Forgotten That.
There’s a particular kind of tired we see on the faces of so many product managers. It’s not just from late nights or back-to-back...

Paul Peterson
Apr 182 min read
21 views
0 comments


Be Bold or Be Boring
We work with product teams every day who want to build what’s next. They want to stand out, be different. They want to grow. But too...

Paul Peterson
Apr 83 min read
24 views
0 comments


Tariffs, Turbulence, and the Value of Customer Proximity
The announcement of new tariffs has sent ripples through global supply chains and boardroom discussions alike. For many businesses,...

Paul Peterson
Apr 52 min read
23 views
0 comments


Measure What Matters? Sure. But Don’t Forget What You Can’t Measure.
“Measure what matters.” It’s one of those phrases that’s become so widely accepted in business that it no longer gets questioned. A...

Paul Peterson
Apr 22 min read
17 views
0 comments


Creating a Culture of Innovation—with Catalytic Customers at the Core
A few years ago, we sat across the table from a product executive at a fast-scaling SaaS company. Their roadmap was...

Paul Peterson
Apr 24 min read
18 views
0 comments


Ten Ways to Kill Innovation
Whether it’s a new product, a reinvigorated marketing plan or a concept for more efficient operations, innovation is the cornerstone of...

Paul Peterson
Mar 34 min read
17 views
0 comments


The Silent Crisis of Lapsing Customers: How to Spot the Problem and Stop It Early
In a world of subscription fatigue, fierce competition, and evolving customer expectations, lapsing customers are the silent killers of...

Paul Peterson
Jan 263 min read
32 views
0 comments


The Echo Chamber Problem, or You are Not Your Target
As product managers, it's natural to believe that we know our products inside and out. After all, we are the architects behind the...

Paul Peterson
Jan 34 min read
18 views
0 comments


Your MVP Is Killing Innovation: Why Starting with Minimum Value is Maximum Risk
When was the last time your Minimum Viable Product (MVP) truly delivered groundbreaking insights or propelled your team toward meaningful...

Paul Peterson
Jan 23 min read
17 views
0 comments


The Truth About De-Risking Innovation: What No One Tells You
Let’s be real: innovation is risky. It’s messy, uncertain, and more often than not, it’s expensive. For every celebrated success story,...

Paul Peterson
Jan 23 min read
18 views
0 comments


Famous Flops (AKA, What Were They Thinking?)
In the high-stakes world of innovation, not every idea is destined for greatness. Some products fall flat for reasons so obvious in...

Paul Peterson
Dec 26, 20245 min read
27 views
0 comments
bottom of page