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Empathy: The Thing AI Can’t Fake
AI is changing how product teams work, no question. It listens, summarizes, predicts, and drafts. It’s efficient and, at times, eerily competent. But it also creates a kind of distance. The more time we spend reading summaries, the less time we spend listening. That’s how empathy gets dulled. And once it dulls, everything else does too: judgment, curiosity, imagination. Empathy isn’t about being nice. It’s about paying attention. About catching what people mean when they don’

Paul Peterson
Nov 12, 20252 min read


Discovery Debt: When Learning Falls Behind Building
Every product team I know carries some form of debt. Most think in terms of technical debt—the shortcuts taken in code that later slow development. But there’s another kind of liability that quietly shapes almost every roadmap, meeting, and feature decision: discovery debt . It’s what accumulates when a team moves faster than it learns. When assumptions outpace evidence. When a backlog fills with guesses disguised as insight. And unlike technical debt, which can be seen and m

Paul Peterson
Oct 19, 20253 min read


You Don’t Need More Interviews. You Need Better Ones.
A lot of product teams are doing the right things, at least on paper. They’re shipping regularly, talking to users repeatedly, running...

Paul Peterson
Jul 4, 20252 min read
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