Businesses face an unprecedented challenge: staying ahead of customer rapidly-evolving consumer expectations while navigating complex and...

The obituaries for product management are piling up. With the rapid ascent of artificial intelligence, automation, and leaner...

The pace of technological and societal change today demands more than just innovation for the sake of novelty. Businesses are no longer...

In our digital-first world, user experience (UX) research has become a cornerstone of product development. Companies obsess over testing...

At CoinJar Insights & Strategy, we’ve seen firsthand how meaningful it can be to engage your most invested customers. One of the best...

Storytelling in product planning and marketing has become one of the most overused concepts in recent years. Walk into any strategy...

As product managers, it's natural to believe that we know our products inside and out. After all, we are the architects behind the...

Have you ever noticed how a product with too many features often feels less effective rather than more innovative? For many teams, the...

Sales teams are always in the spotlight, tasked with not just hitting but exceeding ambitious targets. The pressure to convert prospects,...

When was the last time your Minimum Viable Product (MVP) truly delivered groundbreaking insights or propelled your team toward meaningful...

Let’s be real: innovation is risky. It’s messy, uncertain, and more often than not, it’s expensive. For every celebrated success story,...

Achieving product-market fit is often hailed as the Holy Grail of innovation. It’s the moment where your product’s value proposition...

The start of the planning season is a pivotal moment for businesses. As teams align around goals and strategies for the upcoming year,...

The Catalytic Customer Paradox As the founder of CoinJar Insights & Strategy, I’ve spent my career championing the power of research. The...

Against an increasingly competitive landscape and amidst rapidly accelerating technological change, product managers are under more...

Leveraging Catalytic Customer Insights Across the Enterprise The most profitable businesses we've worked with over the years recognize...

In the high-stakes world of innovation, not every idea is destined for greatness. Some products fall flat for reasons so obvious in...

In today’s interconnected world, advocacy has become a holy grail for brands looking to expand their reach and deepen their resonance....

When we talk about Catalytic Customers, we often focus on their role in shaping product innovation. Their unique blend of deep category...

When product teams embark on jobs-to-be-done (JTBD) investigations, they aim to uncover the underlying motivations driving customer...